FREELANCERS, COACHES, & CONSULTANTS:
Are you ready to scale up your online service biz without the burnout?
If you want to grow your business, but you’re stuck feeling overwhelmed and underpaid, you’re in the right place.
In Allergic to Hourly™, I’ll show you the exact systems I used to scale my online service biz to consistent $10K+ months while traveling and raising my son as a single mom.
YOU’VE GOT THE SKILLS AND YOU’VE SERVED CLIENTS, SO YOU KNOW YOU HAVE THE POTENTIAL FOR MORE…
But figuring out how to reach that potential is overwhelming.
You’re not alone. So many of my most successful clients started out where you are today – fully capable, but overwhelmed by…
What to focus on and where to start
Which strategy or $47 product was going to help them succeed
Trying to market themselves consistently on multiple platforms
Trying to get clients consistently, serve them, and get invoices paid
Trying to figure out how to increase their income while running out of hours to give
Trying to serve clients, run their business, and still find time to enjoy their lives
With all this pressure, you wouldn’t be the only freelancer to dream of a 9-5 or a wealthy benefactor. But don’t lose hope. The overwhelm is NOT a sign that you can’t succeed.
It’s actually a sign that you DO have what it takes to fulfill that potential and build a business that allows you to fund and fully enjoy your life. (Just in case that wealthy benefactor never comes through.)
You got this. Let me show you how.
I started my online service biz in 2014…
My name is Ari Hale, and starting out as a virtual assistant, I eventually became a project manager for group coaching program launches to entrepreneurs like Rick Mulready, Jasmine Star, and Carrie Green. Soon, I had a six-figure business with consistent income that allowed me to travel SE Asia while raising my son.
Sounds great, right? But the journey there wasn’t so easy.
I started out making the same mistakes most freelancers make like,
That time I quit my day job WAY too early, when I could have kept using it to fund my business.
How long it took me to learn how to put boundaries in place, so that I didn’t constantly have clients micromanaging me and taking advantage of the fact that I was dedicated to doing a good job.
The time it took to learn to position and price myself properly so that I could serve my clients in a way that still sustained a good life for my family.
I had to figure that last one out quickly, because giving my son less time with his mom was simply NOT an option.

In 2019, I was able to retire from and sell my project & launch management business
At this point, I’d seen way too many freelancers burn out, give up, and go back to their 9-5.
To each their own, but many of those same people faced layoffs as soon as COVID hit. Personally, I was done leaving my future in any employers hands.
So what was it that allowed me to build a business and a life for my family without burning out and giving up?
Systems and processes.
I was able to use the same organizational skills I used to help others pull off six and seven-figure product launches and apply them to my business. This allowed me to grow my business to six-figures, generating consistent income for me without having to charge hourly or fall into a feast or famine cycle.
Even in the midst of a pandemic.
Now I no longer project manage at all. But since I’ve sold my biz, I’ve spent my time coaching other online service providers so that they can create the same flexibility and freedom in their lives.
I’m here to help you shortcut your growth so you can scale your biz without wasting time and money on missteps and mistakes.
let me guess —
you started your business for freedom and flexibility too, but…
Even though business is coming in, you’re finding less and less time for yourself, and worse yet, your family.
You’re so good at what you do, but you’ve been spending more time getting lost in the details of your business, from processing clients to figuring out the finances.
You know you need to market yourself to get a steady stream of clients in, but you’ve been stuck in a feast of famine cycle where you can either serve your clients or you can market your biz, but never both in the way you want to.
You know it’s possible to reach your income goals but you haven’t figured out just how to get it done without taking on more clients and more stress.
From fixing your website to getting your email funnels going, the laundry list of things you need to do next seems to be constantly growing, but there never seems to be time for it all.
Impostor syndrome keeps showing up in your work and keeping you from hitting that “Publish” button, and you’re tired of letting perfection hold you back.
You’ve bought all the $27 products floating around but haven’t figured out how to make it all work together.
You know you can get your online service biz to the next level and you’re tired of feeling so stuck.
You’re beyond ready for someone to help keep you focused so you can finally see results.
If you’ve been nodding your head to any of these statements, keep reading.
You’re in the right place.
Everything you’re going through is completely normal…
But it doesn’t have to be. There really is hope.
I promise.
How do I know? Because I’ve been there and now… well, let just say that there’s a strong possibility that I’m hanging out with my son by the pool at this very moment.
As a service provider, you’re more than a freelancer. You’re a whole one-person business. So it’s completely normal to hit a point where business is feeling stressful.
But when things get uncomfortable or stressful in your business, it is NOT a sign that it’s time to give up.
It is NOT a sign that you’re in over your head or you don’t know what you’re doing.


It’s a sign that it’s time to make some new decisions so your business can grow.
Now, normally service providers end up testing different tools and ideas out in their business. And they either get past this growth stage through trial and error, or they give up and start looking for another job.
But I’ve been able to capture the systems and tools that have worked best for me AND my clients, over and over again. And I want to see you through this next phase of your business so that you too can hangout by the pool and KNOW:
You CAN grow a service business with freedom and flexibility.

Imagine what it will feel like to have consistent and growing income in your business…
It’s going to put more joy into doing what you love and what you’re best at, instead of making your business another source of stress.
You’re going to be able to take on less clients and give better service because you will have the time and space to breathe.
You’ll have the ability to enjoy more time with your family, friends, and yourself, instead of being too tired.
Having to homeschool suddenly in a pandemic? No problem. Pandemic is over and you want to travel? Your business can fund all of that.
Many clients end up being booked out with waitlists because their clients can’t stop raving about them. Having the ability to really serve your clients well does wonders for your reputation. Just sayin’.
ALL OF THIS IS POSSIBLE, BECAUSE YOU HAVE WHAT IT TAKES TO BUILD A BUSINESS THAT SUPPORTS YOU INSTEAD OF STRESSING YOU.
Imagine not ever being overwhelmed or underpaid ever again.
Personally, I love the life and business I created. I get to spend more time with my son when he needs me. My business allows us to travel when and where we want to.
I love that I never have to worry about clocking in, getting my vacation time approved, or getting laid off.
And I have the flexibility to homeschool my son, no problem.
Better yet, I love that my clients have been able to:
GROW AND MONETIZE THEIR AUDIENCE
HAVE A STEADY STREAM OF CLIENTS
CREATE NEW STREAMS OF REVENUE
MULTIPLY THEIR INCOMES
HAVE MORE FREE TIME TO ENJOY THEIR LIVES
QUIT THEIR JOBS
And Allergic to Hourly™ is designed to help you do the same. I want to give you all the tools to learn from my mistakes and my successes, without wasting time and money on trial and error.
What would it mean to you to hit 6-figures without tracking your time, working 40+ hours a week, & being glued to your laptop?
Allergic to Hourly™ helps you create a business that fuels your freedom without being stuck charging hourly rates.

Here’s what my clients say about me:






Here’s what we’ll do together inside:
You’re going to change the way you see yourself and your business.
This is not just about you being a freelancer, a service provider or a solopreneur. Want to create a business you can sell if you want to? You’ll learn how to think like a CEO.
No more clients micromanaging you.
You’re going to learn how to structure your business practices and set boundaries with your clients so that you have more time for yourself and your family.
Stuck charging hourly rates and running yourself ragged?
That’s over. I’m going to show you how to price, package and position your services in a way that sustains your future growth and gets you booked all the way up.
Not to mention, we’re going to be laying the groundwork for the next level of your business.
I’m going to help you build up your unique methods and frameworks so that you can create new revenue streams that require less of your time.
introducing

Allergic to Hourly™ is a 12 month coaching program with everything you need to
grow and scale your online service business to the next level.

Your time is now and I’m so excited about what you’ll achieve inside.
Here’s What’s Inside:
THE MINDSET HUB
I’ll give you the guided meditations and resources you need to overcome any limiting beliefs that kept you stuck in the past. No more getting in your own way. You’ll have the mindset you need to take all the right actions forward.

TRAINING, ASSIGNMENTS, & RESOURCES
You’ll get the Allergic to Hourly™ Student Guide and video trainings covering key parts of your business systems. You’ll also be able to track your milestones and progress along a clear path forward with The Growth Blueprint. And to accommodate different learning styles, all videos now include captions and transcripts.
TEMPLATES + DONE-FOR-YOU DOCUMENTS
No need to build your business systems from scratch. We give you a template for everything:
positioning and packaging
pricing
systems and operations
lead management
onboarding & off boarding
email funnels
everything!


SPECIAL GUEST EXPERT TRAININGS
I want to make sure that you get the best information in every area of your business, so you’ll not only learn from me, you’ll learn from guest experts on subjects including automations, marketing, and business finances.
Here’s what we’re going to cover each month:
Oooh, details, details. Exactly how will you grow and scale your biz? I’ll show you.
Here’s a brief overview of every piece of the program, all laid out in a path designed for your success.
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00 | WELCOME!
Soon as you sign up, you’ll receive everything you need to have and know to succeed in the program, including your Allergic to Hourly™ Student Guide, details on coaching calls, and how to get feedback. Not to mention, a key piece you need in place to move forward: getting your mindset right.
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02 | FOUNDATIONS
Want a successful, sustainable and fully-aligned business? Start with the foundation. We’ll establish your business values and goals, and get your KPI tracking so that you can see what’s working.
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03 | POSITIONING & PACKAGING
In this module, you’ll learn how to position yourself in a way that attracts the clients you want. Then you’ll use that positioning to create packages that allow you to charge premium prices doing more of what you enjoy doing in your business.
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04 | PRICING
Ever wonder if you’re charging too much or not enough? You’ll learn how to price yourself appropriately and with confidence, so that you have the income you need to take care of yourself and your family.
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05 | CREATE YOUR METHODOLOGY
No more taking whatever gig pops up for whatever service. Now that you have clear packaging and prices in place, you’ll develop a clear way of helping your clients achieve results. This will form the foundation of streamlining your operations and giving your clients the best experience.
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06 | CREATE YOUR FRAMEWORKS
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07 | WEBSITE MUST-HAVES
Your website doesn’t have to be elaborate. It just needs to show your ideal client why you’re the one for them. I’ll cover everything your website needs to have to attract clients and make them eager to work with you.
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08 | LEAD NURTURING
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09 | MARKETING SIMPLIFIED
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10 | YOUR TECH STACK & WORK FLOW
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11 | CLIENT EXPERIENCE & NETWORK NURTURING
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12 | 1:1 CONSULTATION CALLS
Together, we’ll level up every part of your business
Hey, just a heads up that there are twelve more modules ahead, because you really will get everything you need to grow your business by following this proven, step-by-step process. But if you’ve read enough and you’re ready to apply, go ahead and click the button below and submit your application.
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13 | DUBSADO IN-DEPTH WITH AUNTEE RIK
No contract, no work. You need a tool that can help you process contracts, forms, and payments, and Dubsado is that tool. You’ll learn from guest expert, Auntee Rik, how to use the power of Dubsado to get paid.
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14 | CLIENT ONBOARDING
How you start out is just as important as the results you deliver. I’ll walk you through creating each step of an onboarding journey that will give clients faith in the process and prevent micromanagement.
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15 | CLIENT DELIVERY
What’s the secret to consistently delivering high-quality results? A clear, repeatable delivery process. You’ll learn how to outline your own so that you never miss a thing.
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16 | CLIENT OFF-BOARDING
Are you done just because you delivered the project? Or have you left the door open to scope creep? You’ll learn how to have a clear offboarding process that end projects with rave reviews
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17 | CREATING BUSINESS SYSTEMS
At some point, scaling means hiring, and you can’t hire if you don’t have documentation on what to do inside the business. Unless you’re planning on being a one-person show forever, don’t miss this module on what you need to document your systems and processes.
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18 | CONVERTKIT CLEANUP
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19 | YOUR WELCOME SEQUENCE
Having a Welcome Sequence is the best way to prime your audience to work with you. From your landing page to your freebie and automating your email, you’ll get a step-by-step tutorial with templates on all of it.
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20 | THE FOREVER FUNNEL
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21 | REPURPOSING CONTENT
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22 | PRODUCTIZE YOUR OFFER
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23 | CREATE YOUR QUIZ
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24 | LAUNCH YOUR PROGRAM
Join Allergic to Hourly™ and you’ll get a proven path to scaling your service business and maximizing your impact without the overwhelm.
Learn and implement from anywhere, anytime.
I built a business based on freedom and flexibility, so you know that this program was made for you to be able to learn on your own terms.
All trainings and calls are recorded for your convenience, so you can go at your own pace and you’ll get 12 months of access to the coaching and the materials.
Don’t wait and wonder about where you could have been in your business.
Your time is now.
I won’t lie. Every once in a while I look back and think about the mistakes I made and the chances I didn’t take. And every time, I think the same thing, “I could have had a $1M business by now!”
There were so many times that I hesitated to invest in myself, only to find later that not taking action actually ended up costing me more.
You’re never going to regret making the decision to start today, because it’s going to allow you to:
Grow and monetize your audience faster
Speed up your journey as a business owner
Allow you to build up income sooner
We often tell ourselves that we’ll figure it out on our own, but often knowing what to do isn’t really the issue. The real issue is having the support you need so you can focus and finally, execute.
The truth is that very few people scale up alone. The entrepreneurs you look up to on social? They all have their own coaches! And it’s because we already know how to live the life we’re already living, but to get to the next level, we need a guide who can get us beyond the trial and error and moments of doubt.
The sooner you get the support you need, the sooner you’ll be able to really experience the freedom and flexibility you’ve been working towards.
The program works for all kinds of online freelancers, consultants, and service providers, including…
PROJECT MANAGERS
LAUNCH STRATEGISTS
VIRTUAL ASSISTANTS
BRAND STRATEGISTS
PR STRATEGISTS
INSTRUCTIONAL DESIGNERS
SOCIAL MEDIA MANAGERS
ONLINE BUSINESS MANAGERS
BOOK DOULAS
MARKETING CONSULTANTS
SPEAKING COACHES
WEBSITE DESIGNERS
COPYWRITERS
BUSINESS COACHES
HEALTH COACHES
WELLNESS CONSULTANTS
CONTENT STRATEGISTS
FINANCIAL ADVISORS
CREATIVE DIRECTORS
GRAPHIC DESIGNERS
And across multiple industries from tech to real estate.
“How do I know if I’m ready to start this program?”
We encourage you to apply no matter what. Even if Allergic to Hourly™ is not the right fit, the team will do their best to refer you to the right resources for your situation. But if you’re still unsure, keep reading…
This is for you if:
You already have a service biz or have worked with clients in some capacity
You want to create more income but you’re getting overwhelmed at the thought of taking on more clients
You’re looking to scale up your business to six-figures and get more free time
You know you need systems and processes to optimize your business if you want to see it grow
This is NOT for you if:
You are not an online service provider
You don’t know what kind of service to offer
You’re completely happy with the amount of income and hours you spend on your business
You already have all the systems you need in your business to market yourself, take in new clients, and service current clients
it really is possible to have flexibility and freedom in your service business.
The choice is yours.
I’ve been where you’re at. I’ve seen my clients through the same struggles too. And here’s what it really comes down to:
You could spend a long time buying all the mini-products out there, nickle-and-diming your business to death, and waiting for the right piece of information to come along.
OR
You could follow a fully supported, tried-and-tested roadmap to growth where there’s absolutely no guessing involved.


Since I started working with Ari, I have up-leveled my confidence and learning application in every segment of my business. I have scaled my revenue exponentially, outsourced / hired team members to delegate tasks, and shifted my mindset around what it means to own a business altogether.
I have not only learned a ton from working with Ari, but I have also tapped into an incredible network of woman-owned and Black-owned companies to learn from, amplify, and support. I am regularly inspired, pushed, and encouraged to keep going.”
— Tiffany Tate

“I think most importantly I’ve gained confidence and vision for my brands future that I didn’t have.
My first full month in the program I stopped applying for traditional 9-5s because I realized that my business could and would sustain me full time. In addition every month since starting I’ve had a higher gross income than the month before and I’ve already made back the cost of the program doubled if not almost tripled. I openly recommend ATH to any of my clients who work in the service industry, if for nothing but mindset shifts and business clarity.”
— Jordan Nash

“I’ve been able to burn my old business down. In this business, I was unhappy, unfulfilled, and overwhelmed.
Now, I’ve created a calm company doing what I love, working with amazing clients, delegating/outsourcing, and having boundaries in place. Burning my business down to the ground was the BEST thing that ever happened to me. It allowed me to see that it was time to shift into the CEO role and focus on my strengths. With my new business (and business model), I’m able to be selective with who I decided to work with while still earning mid to high 4 figures on a monthly basis and on track to 5 figures monthly very soon without sacrificing my quality of life.”
— Kris Smith
Not sure yet?
No problem.
Maybe you’re already on the verge of giving up. Or you aren’t sure if you’re ready to take the next step in yourself and your business. Let’s talk about it.
"I'm too new at this."
If you know what kind of services you want to offer and you’ve worked with clients before, then you have the skills and experience needed to be successful inside the program.
Many of my most successful 1:1 clients came to me because they were tired of wasting time on distractions, and were exactly where you are when they started. If you just apply and get the private training you can at least get enough info to get you pointed in the right direction, so I encourage you to apply!
"I'm too busy."
You have access to the program for as long as you’re enrolled in this group coaching experience. You can implement all the concepts inside into your business anytime, anywhere and take as long as you need.
We’ve had clients work full and part-time jobs while they scaled up their business. Many of my most successful clients have children. We’ll help you implement systems that will give you more free time and allow you to start outsourcing.
"I'm not ready, because I don't have _____ yet."
Allergic to Hourly™ is application-only because we literally don’t allow anyone into the group that we are not in a position to help.
If you have a service business and are already serving clients, you are ready to implement the lessons inside. Apply and we’ll let you know if you have what you need to be successful in the program.
"I've just really been doubting myself lately."
There really is nothing like entrepreneurship to make you question yourself. That’s why Allergic to Hourly™ now includes mindset tools and resources to keep you motivated every step of the way. Plus, you’ll be able to get support and feedback from the Ari, the coaches, and the community in Circle.
You don’t have to know everything there is to know. All you have to do is show up, be teachable, implement, and the success will follow.
"What if I'm not sure I'll succeed?"
At the end of the day, I encourage you to make the best possible decision for you. I have included everything needed for you to succeed in the program. The only thing missing is your willingness to show up, take advantage of what’s inside, and do the work. I cannot babysit you or do the work for you, but I can give you a clear path forward. Only you can determine where you and your business will be at in nine months.
EVEN IF YOU READ ALL THE TESTIMONIALS, YOU MAY STILL BE THINKING…
“That’s great for them but will this work for ME?”
Totally understandable.
If you have any questions, just click the button below to DM us on IG and our Client Concierge will help you figure out if Allergic to Hourly™ is the right choice for you.


Let’s do the math:
Is Allergic to Hourly™ worth it?
I designed Allergic to Hourly™ to ensure that service providers like you would absolutely get EVERYTHING they needed to succeed in one program, while still trying to make it affordable compared to 1:1 coaching.
However, if implementing the systems, templates, and processes inside even makes you an extra $1K per month, the program pays for itself before it even ends. If you take action and get one high-paying client, or create one new stream of revenue, the program pays for itself.
You could easily spend the same amount on programs that cover only part of what this program covers and not get the coaching and feedback included here. This program is not about a single part of your business. It’s about implementing the systems and processes your business needs and how they work together.
And you’ll be able to use what you learned inside the program to keep growing your business long after the program is over.
The goal is to have a business that runs like an asset, not to have a business that runs you.

“Working with Ari, I’ve achieved more than I could’ve ever imagined. With her help and support, I went from my business being a mere thought in my mind that I was unsure where to even start, to actually launching and hitting my first $2k DAY in under a year. I’ve mastered my framework/methodology for my coaching program, retained clients effortlessly, and onboard them seamlessly as well. I’m able to go on vacation, retain new clients, have them book sessions, contracts in place..all without lifting a finger. Mind-blowing. With Ari’s help, I’ve tackled my wildest dreams one by one.”
— Meisha Anderson

“My income has hit consistent $20K+ months since working with Ari. She also made me identify gaps in my business, streamline my processes, get organized and better manage my time as a CEO. While Ari helped me with my business growth & strategy, she also helped me to reframe my brain on having a CEO mindset.”
— Latesha Byrd

“Whew where do I start: let’s talk money first because money talks, since joining I’ve tripled my monthly income and I’m on track to hit my first 6-figure year.
Mindset shift really is what ATH has given me, sometimes you just need to know you are going down the right path and you are building your business correctly and I feel like I FINALLY have the blueprint for success so I move with 100% confidence and that’s honestly the key , is having confidence in what you do everyday so you can show up and give 100% & ATH has given me that.”
— Renee Bull
let me show you how to
have an online service business with more freedom, income and impact with

YOUR SUCCESS DEPENDS ENTIRELY ON YOUR OWN EFFORT, MOTIVATION, COMMITMENT AND FOLLOW-THROUGH. WE CANNOT PREDICT AND WE DO NOT GUARANTEE THAT YOU WILL ATTAIN A PARTICULAR RESULT, AND YOU ACCEPT AND UNDERSTAND THAT RESULTS DIFFER FOR EACH INDIVIDUAL. EACH INDIVIDUAL’S RESULTS DEPEND ON HIS OR HER UNIQUE BACKGROUND, DEDICATION, DESIRE, MOTIVATION, ACTIONS, AND NUMEROUS OTHER FACTORS. YOU FULLY AGREE THAT THERE ARE NO GUARANTEES AS TO THE SPECIFIC OUTCOME OR RESULTS YOU CAN EXPECT FROM USING THE INFORMATION YOU RECEIVE ON OR THROUGH THIS WEBSITE OR PRODUCT. When you purchase our product, you understand that there is no guarantee that you will achieve any particular result or outcome using any of the ideas, tools, strategies or recommendations presented. We make no promises or warranties concerning your likelihood of success, performance, future earnings, business profits, marketing performance, customer growth or results of any kind. You understand that with any business endeavor there is an inherent risk, including a loss of capital and loss of customers and therefore you assume all responsibility for any such risk.
EARNINGS DISCLAIMER.
ANY EARNINGS OR INCOME STATEMENTS OR EXAMPLES SHOWN THROUGH OUR WEBSITE ARE ONLY ESTIMATES OF WHAT MIGHT BE POSSIBLE NOW OR IN THE FUTURE. THERE CAN BE NO ASSURANCE AS TO ANY PARTICULAR FINANCIAL OUTCOME BASED ON THE USE OF OUR WEBSITE. YOU AGREE THAT I AM NOT RESPONSIBLE FOR YOUR EARNINGS, THE SUCCESS OR FAILURE OF YOUR PERSONAL OR BUSINESS DECISIONS, THE INCREASE OR DECREASE OF YOUR FINANCES OR INCOME LEVEL, OR ANY OTHER RESULT OF ANY KIND THAT YOU MAY HAVE AS A RESULT OF INFORMATION PRESENTED TO YOU THROUGH OUR WEBSITE. YOU ARE SOLELY RESPONSIBLE FOR YOUR RESULTS.
TESTIMONIALS.
I PRESENT TESTIMONIALS AND INSIGHTS ABOUT OTHER PEOPLE’S EXPERIENCES WITH MY WEBSITE FOR PURPOSES OF ILLUSTRATION ONLY. THE TESTIMONIALS, EXAMPLES, AND PHOTOS USED ARE OF ACTUAL CLIENTS. THEY ARE NOT INTENDED TO REPRESENT OR GUARANTEE THAT CURRENT OR FUTURE CLIENTS WILL ACHIEVE THE SAME OR SIMILAR RESULTS; RATHER, THESE TESTIMONIALS REPRESENT WHAT IS POSSIBLE FOR ILLUSTRATIVE PURPOSES ONLY.